De’Longhi PrimaDonna Elite: A Coffee Lover’s Dream Come True

Heads up, die-hard coffee lovers!

On July 20, 2016, Concept Specialist Inc., the official distributor of global brands such as De’Longhi, Sanremo Coffee Machines, Thermoplan and Fetco, launched the De’Longhi PrimaDonna Elite at the new Shangri-La at the Fort hotel in Bonifacio Global City, Taguig. They are the first to launch this product in Asia!

De'Longhi PrimaDonna Elite Philippines, Candid Headlines

Thank you for inviting Candid Headlines! :)

So here’s what happened during the fun event…

The event started with a 2-hour program hosted by the lovely Suzi Abrera. Concept Specialist Inc.’s President, Joseph Hung, then opened the program with a welcome speech and a brief company background. Afterwards, he introduced De’Longhi’s International Commercial Director for Asia Pacific and Americas, Paul Accornero. Pau gave a brief background about De’Longhi Group. Afterwhich, he is joined on stage by Judy Ann Santos-Agoncillo to unveil their newest machine, the PrimaDonna Elite.

De'Longhi PrimaDonna Elite Philippines, Candid Headlines

De’Longhi’s Regional Manager for South East Asia and Pacific, Vincent Cheng then gave a hands-on demonstration about the featured coffee machine. Some local celebrities, like Patty Laurel-Filart and Tessa Prieto-Valdes, eagerly participated. To cap off the program, Aicelle Santos then entertained the crowd with some songs.

De'Longhi PrimaDonna Elite Philippines, Candid Headlines

De'Longhi PrimaDonna Elite Philippines, Candid Headlines

With just one touch of the app and the PrimaDonna Elite will make your favorite cup of coffee!

Also on display during the event, were some of the coffee machines and kitchen appliances from De’Longhi.

De'Longhi PrimaDonna Elite Philippines

De'Longhi PrimaDonna Elite Philippines, Candid Headlines

The lovely Chef Mitchie Sison made us some DELICIOUS Risotto in just a matter of minutes!

The scent of delicious coffee enveloped the event. *swoon* I had tons of fun because there was free-flowing coffee everywhere!!! I even got to try making my own cappuccino.

De'Longhi PrimaDonna Elite Philippines

But now let’s talk about the belle of the ball- the PrimaDonna Elite.

Going back to the reason why we were all there, it’s the PrimaDonna Elite!

De'Longhi PrimaDonna Elite Philippines

Look at that thick froth! <3

The PrimaDonna Elite is the perfect combination of innovative design and advanced technology. It’s the perfect machine for coffee lovers looking for a stylish bean-to-cup coffee maker that’s both simple to use and customizable. It’s super simple to operate! Every beverage is just one touch away. And since we all have individual preferences when it comes to coffee, the PrimaDonna Elite can also customize each drink by saving your profile preferences for each cup.

De'Longhi PrimaDonna Elite Philippines

During the live demo, what wowed me the most is the companion mobile application that can be used with the PrimaDonna Elite coffee machine. Downloadable on any mobile device, the app can connect to the machine via bluetooth and serve as your remote control. So just imagine waking up on a comfy weekend morning, still sleepy but craving for that warm cup of coffee… just whip out your phone or tablet, press what beverage you want, and voila! Your machine (in the kitchen) will already start making cafe-quality drinks just for you! Isn’t that amazing! Talk about luxury!

Other cool features of the PrimaDonna Elite

The exclusive LatteCrema System ensures dense and creamy milk froth with a silky smooth texture for any coffee-based milk drinks. The LatteCrema System always delivers best in-cup result: the perfect density – the perfect creaminess – at the perfect temperature, until the last drop.

De'Longhi PrimaDonna Elite Philippines

You can even monitor the progress of your coffee on the Coffee Link App.

The intuitive interface  – a 4.3” color touch display –allows users to have all their preferred coffee-based beverages at one touch, personalize any drink to perfectly match any taste, set-up one’s own personal profile by memorizing ideal aroma, as well as control temperature and quantity of coffee and milk for each drink. It can even create new beverage recipes through the Coffee Link App.

The PrimaDonna Elite is pretty, darn amazing! It’s any coffee lover’s dream come true. <3

To know more about De’Longhi and their products, visit their website or the De’Longhi PH Facebook Page.

Ariane Astorga

Ariane Astorga

Ariane Astorga is an events host, voiceover talent, singer, and freelance writer from Metro Manila. Ever bubbly, she's a little firecracker who aims to inform and inspire.
Ariane Astorga

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